Marketing consultants with 18+ years delivering launches and promotional campaigns with measurable results via public relations, social media, blogs, websites, meals, and events such as public hearings, conferences, webinars, and charity fundraisers. Specializes in content marketing (17 years experience); SEO/website optimization (13 years experience); branding/positioning (9 years experience); and demand generation (6 years experience).
We're calm in fast-changing environments, including fundraising, acquisition, and IPO, and able to communicate effectively to diverse audiences--from parents and artists to developers and executives.
Our engagements typically have at least two reviews, especially for new content. Depending on the complexity of the material, whether this project is your first engagement with E Hensley World Group, Inc., or whether you've included a live review session, your engagement may include a Skype call or Google Hangout session after your first developmental review. (The first developmental review covers any structural edits you might have.)
In your live review session, we'll revisit the Core Model Worksheet you completed prior to the project start. By walking through your Core Model Worksheet, we double-check that the content is on track to meet your stated business goals. Once we've confirmed the content (and edits) we'll get busy on a revised draft. When you get the revised draft, we'll ask you to focus on any copy edits you might have and focuses on formatting, style, and accuracy of the piece.
For more details on our copywriting and editing services as well as rates, visit http://www.edenhensley.com/copywriting-and-editing-services/.
What's your brand promise: Belonging, Order, Self-Knowledge, or Change?
Your actual product or service should naturally fit with your brand promise. But that alone isn't sufficient, your brand's personality and values need to be aligned as well. One way to do that is to start with a universal archetype or combination of archetypes.
Take the Heart of Your Brand quiz and understand which universal archetype best matches your brand: http://bit.ly/Get-To-Your-Brand-Heart